john
2009-12-22 02:18:54 UTC
"Over a generation or so, Toyota built its reputation - and U.S.
market share - on dependability, at a time when General Motors, Ford
Motor and Chrysler couldn't shake being identified with lemons.
The company that once could do no wrong has stumbled badly though a
series of embarrassments of disclosures, allegations and recalls.
Experts now are debating how deeply these will eat into the consumer
trust that is Toyota's most potent asset - and what it must do to
recover."
Full article at:
http://www.freep.com/article/20091221/BUSINESS01/91220036/1322/Toyotas-reputation-needs-some-TLC
market share - on dependability, at a time when General Motors, Ford
Motor and Chrysler couldn't shake being identified with lemons.
The company that once could do no wrong has stumbled badly though a
series of embarrassments of disclosures, allegations and recalls.
Experts now are debating how deeply these will eat into the consumer
trust that is Toyota's most potent asset - and what it must do to
recover."
Full article at:
http://www.freep.com/article/20091221/BUSINESS01/91220036/1322/Toyotas-reputation-needs-some-TLC